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Television Advertisement

Xfinity Tokyo Olympics

Agency: Elephant New York

Co-Production: Happy Finish & KODE

Post-Production: Absolute Post

Animation & Sound: Blind Pig

Creative Director: Ric Comline

CG Artist: Nelson Kidza-Sousa

Nuke Artist: Lucas Warren

Sound Design: Joe Worters

Concept Art / Storyboards: Christine Peters

Xfinity were thrilled to be partners of Team USA for the Tokyo 2020 Olympics. To give their audience an experience they'll never forget, they transported them right into the action through a multi-platform campaign that included posters, an AR experience, and five product films.


This film is one that I had the opportunity to work on. It features the rising star of sprinting, Noah Lyles and my goal was to make it feel like he was breaking through your smart TV app and into your world.

Teaming up with Blind Pig and their creative director Ric Comline, we experimented with a variety of ideas until we found the perfect way to make this happen. It was a challenging but incredibly exciting project and I'm beyond proud of the final result.

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Similar to an Olympian, frequent practice leads to mastery.

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